Artist Management | 11.12.2023
2023 has been huge for Ocean Alley – a year that has seen them perform at a number of the biggest Australian festivals including Splendour In The Grass, Spilt Milk and Groovin The Moo, as well as undertaking the biggest Australian, UK and North American tours of their careers.
Managed by UNIFIED Music Group’s Senior Artist Manager Dan Nascimento – OA’s song Confidence surged across DSPs on the back of a viral TikTok moment, hitting the #1 spot on Spotify’s US Viral 50 Chart, among other global territories. This has led to the band recently exceeding 5 million monthly listeners on Spotify alone, as well as seeing an increase of over 160,000 followers on TikTok. This achievement is a testament to the ever-evolving landscape of how people are finding and consuming music and engaging with artists. It is also an example how meaningful outcomes can be achieved across all facets of an independent artist’s business when they continually dedicate themselves to hard work on the road and online.
More than anything, it’s proof that you can’t keep a good song down.